Why Dell Couldn't Survive Without Michael

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Reign
Reign
23 Aug 2021

Dell is one of the largest PC and laptop manufacturers in the world. Dell stands at a massive $73 billion valuation today giving Michael Dell a net worth of $50 billion. It seems like Dell's dominance won't be fading away anytime soon, but just a decade ago, Dell was on the brink of collapse. In 2013, Michael Dell took Dell private as investors fled away from the stock, and Michael would restructure the company for 5 years as the company bled money quarter after quarter. Luckily for Dell, Michael was able to stage a comeback with the help of EMC. But, this showcases that even the biggest companies in the world can quickly fall from the top. In the late 1990s, Dell was the largest PC manufacturer, and Dell's flawless execution throughout the 1980s and 1990s made it seem like nothing could stop Dell. Yet, somehow, by 2013, Dell was struggling to stay afloat. This video explains the story of Dell and why Dell couldn't survive without Michael Dell.

Discord Community:
https://discord.gg/SJUNWNt

Timestamps:
0:00 - Dell Rollercoaster
1:33 - Tactic 1: Direct To Consumer
2:11 - Tactic 2: Unbeatable Customizability
3:09 - Tactic 3: Embracing The Internet
5:09 - Tactic 4: Untapped Markets
5:55 - Signs Of Hubris
8:19 - Endless Fall
10:50 - A Lesson About Complacency

Thumbnail Credits:
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Resources:
https://pastebin.com/ebxrzXhd

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